Page 72 - SOBHA REALTY PR REPORT - APRIL 2024

4/3/24, 10:20 AM Sobha Group Announces Sobha Furniture’s Factory In Dubai Industrial City
manufactured products by eliminating the need for imports, helping to reduce lead times, and cut transportation
costs and emissions.

PNC Menon, Founder and Chairman of Sobha Group, said: “Sobha Group remains committed to

consistently enriching the local economy by offering high-value products and services in the UAE and beyond.
Sobha Furniture at Dubai Industrial City will contribute to Dubai’s and the UAE’s manufacturing landscape in

the years to come, and we are proud to expand Sobha Group’s legacy of adding value to change lives for the
better.”

Carlo Magistretti, CEO of Sobha Furniture, said, “We are proud to announce the launch of Sobha Furniture’s

factory as our groundbreaking investment in the UAE’s industrial landscape. With this factory we aim to not
only meet but exceed global standards of high-quality, luxury furniture manufacturing. This significant

investment underscores our commitment to innovation, quality, and contributing to the growth of the local
economy.”

The factory will be equipped with advanced technologies and machinery to enable high levels of customisation
as well as ensure optimal production capacities are steadily maintained. Its location within Dubai Industrial City

will also enable synergies with Sobha Furniture’s existing facility in KEZAD in Abu Dhabi, adding to the

group’s competitive edge by allowing optimised production capabilities and catering to a broader market more
effectively.

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