Page 37 - Metro Brazil PR Report - February 2024
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Metro Brazil witnesses 210 per cent sales growth in 2023 | UAE News 24/7
                              the regional market is in line with the changing retail trends. According
                              to Metro Brazil’s latest report, the global addressable market is expected
                              to reach a market size of USD 218.19 billion marking a 3.98 per cent
                              increase by 2028, while GCC’s addressable market is expected to reach a
                              market size of USD 3.5 billion by 2028, with a 1.83 per cent rise.


                              Alaa Kara Ali, CEO of Metro Brazil, said: “We are proud to witness
                              remarkable growth in 2023 as a result of our numerous efforts. Last year,
                              we successfully partnered with several interna onal suppliers and
                              logis cs companies, including Aramex and DHL, which enabled us to fulfil
                              customer demands on  me. In addi on, the key appointments we made
                              for the strategic posi ons increased the exper se and preparedness of
                              our team for the upcoming developments. We are enthusias c about the
                              future of the shapewear market in the region, as we have set in place
                              new plans for our business in 2024. Currently, we are direc ng our
                              efforts towards securing venture capital investments, in order to expand
                              further in the Middle East. This business strategy is vital for our
                              con nued success and resilience in this dynamic market landscape,
                              which would also involve opening physical stores in the future.”


                              Metro Brazil has been con nuously upda ng their Brazilian shapewear
                              products according to the market needs and fashion trends.
                              Furthermore, the company is constantly on the outlook for collabora ng
                              with various other interna onally recognised suppliers to provide
                              customised Brazilian shapewear with premium quality and advanced
                              technology for the region. Moreover, the warehouse in Dubai
                              CommerCity free zone has significantly contributed towards enhancing
                              the logis cal capabili es of the company and ensuring a robust presence
                              in its target market.


                              Metro Brazil has dis nguished itself in the market through its cu ng-
                              edge Brazilian shapewear product technology. With a steadfast
                              commitment to innova on, the company is ac vely seeking to penetrate
                              new markets, ensuring sustained growth and enduring success.


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