Page 15 - Whizmo PR REPORT - August 2025

Did you know that Whizmo is empowering the underserved and driving the UAE’s digital payment revolution? - Middle East New…
We are driving large-scale outreach efforts that go beyond digital and social platforms. Our focus
includes direct, in-person engagement through localised brand activations and community outreach

initiatives.

By meeting people where they are, our on-ground teams are not only helping them onboard

Whizmo but also demonstrating how it can enhance their everyday financial management and
overall quality of life.

What role do Whizmo cash points play in bridging the gap between cash and digital finance?
How do you recruit and train such merchants in the UAE?

By enabling the seamless conversion of physical currency to e-money and the withdrawal of e-
money as cash, our cash points serve as key enablers of Whizmo’s mission and align with the UAE

government’s broader vision of a digital economy.

They also serve as strategic hubs for our sales team to acquire customers, provide opportunities for

individuals to learn more about Whizmo, and experience the product firsthand. Most importantly,
they help build trust by offering a physical presence where customers can engage with our brand
directly.

Through our growing distribution network, users can safely fund their Whizmo wallets and complete
daily transactions with ease. We invite any business holding a valid UAE trade or commercial

licence to partner with us as a cash point.

Our zero-cost, fast-track onboarding is among the most efficient in the UAE. Once registered, each
partner receives comprehensive training to ensure secure and compliant operations in line with
local regulations, while delivering reliable services to the Whizmo community.

How do you ensure the Whizmo app remains accessible for users with language barriers,
low digital literacy and limited smartphone experience?

The UAE has an internet penetration rate of approximately 99 per cent and a smartphone

penetration rate of 95 per cent. Both citizens and residents actively use their mobile devices for a
wide range of daily activities and services.

To ensure accessibility for its diverse population, Whizmo has been developed with multiple
language options. It is currently available in English and Arabic, with additional languages in
progress to boost engagement among users who prefer to use their native language.

Supporting this inclusivity is our intuitive, chat-based user interface and icon-driven communication
design, created to simplify financial transactions for individuals with limited digital or mere numerical

literacy.

Rather than navigating complex menus, users can complete key actions as easily as sending a

message or selecting a familiar icon. The app’s Smart QR feature further enhances convenience by
enabling users to perform essential transactions without having to interpret detailed instructions.

https://menews247.com/did-you-know-that-whizmo-is-empowering-the-underserved-and-driving-the-uaes-digital-payment-revolution/ 6/11