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2/13/25, 4:56 PM ADCMC launches ‘Our Community is Prepared’ campaign in collaboration with strategic partners | Web Release

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ADCMC Launches ‘Our Community Is Prepared’ Campaign In Collaboration
With Strategic Partners

By Editor_wr On Feb 10, 2025

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In line with the announcement of His Highness Sheikh Mohamed bin Zayed Al Nahyan, President of the UAE, declaring 2025 as the
‘Year of the Community,’ the Emergencies, Crises and Disasters Management Centre – Abu Dhabi (ADCMC) has launched ‘Our
Community is Prepared’ campaign in collaboration with strategic partners. The campaign aims to enhance the Emirate of Abu Dhabi’s
readiness during emergencies, raise awareness about various risks, and highlight key measures and guidelines to be followed in
situations of crises and disasters.

The ‘Our Community is Prepared’ campaign targets all segments of society in Abu Dhabi, Al Ain, and Al Dhafra. It comes as part of
the Emirate’s continued efforts to promote social responsibility for nation-building, ensure the well-being of its residents, preserve
resources for future generations, and create a safe environment to effectively address the increasing challenges.
The first phase of the campaign, implemented in partnership with Abu Dhabi Police, the Department of Energy, and the Department
of Municipalities and Transport (DMT), focuses on raising awareness of extreme weather conditions and their associated risks, as
well as key preventive measures to mitigate their impacts. It guarantees that community members receive accurate and trustworthy
information, empowering them to comprehend weather-related hazards and adopt strategies that reduce their negative impacts.
Additionally, it aims to increase public awareness of climate change, one of the biggest problems facing humanity today.

The ‘Our Community is Prepared’ campaign entails educational lectures on various weather-related risks, including the effects of
thunderstorms, severe dust, heavy rainfall, and floods. By enhancing awareness regarding the impact of extreme weather conditions
on daily life and public welfare, the campaign seeks to cultivate a culture of community engagement, enhancing community members’
understanding of the roles and responsibilities. Additionally, the initiative provides helpful guidance and practical instructions on how
community members can better manage weather hazards and respond to catastrophes. It also presents examples of areas that have
successfully lessened the damages brought on by extreme weather conditions.
His Excellency Matar Saeed Al Nuaimi, the Director General of ADCMC, said: “The ‘Our Community is Prepared’ campaign marks a
significant step forward in building a more informed and resilient community in the face of climate-related risks. It underscores Abu
Dhabi’s commitment to raising awareness about the critical role of each community member in effectively responding to any crises.
This campaign is a joint endeavour involving multiple stakeholders, emphasising the significance of strengthening preparedness for
climate risks and prioritising the protection of lives and properties. This initiative further aligns with His Highness Sheikh Mohamed
bin Zayed Al Nahyan’s declaration of 2025 as the ‘Year of the Community’ under the theme ‘Hand in Hand.’ This signals a new
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