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6/13/25, 2:00 PM Under directives of Fatima bint Mubarak, FDF launches ‘Let Us Protect Our Elders with Love’ guide - Aletihad News Center
continuous care for senior citizens, a gesture that reflects the highest standards of loyalty and generosity and
strengthens the principles of compassion and appreciation within Emirati society.
In addition, Al Rumaithi expressed her confidence in the content included in the guide, which depicts a robust
humanitarian and social commitment to the dignified segment of the society, who have committed their lives to
supporting and developing this nation.
The guide aims to raise awareness on subtle and unintentional forms of emotional ill-treatment that may occur in
everyday life or actions with good intentions that may mentally hurt those who deserve utmost respect and
appreciation.
She also pointed out that the guide offers a comprehensive set of positive behavioural alternatives that nurture a
more inclusive family and community environment while boosting the psychological well-being of elderly people.
The guide’s content also aligns with our core values and the nation’s vision for safeguarding the dignity and prosperity
of individuals at every stage of life.
Furthermore, Al Rumaithi said that through the ‘Let Us Protect Our Elders with Love’ guide, FDF seeks to take a
significant step towards raising community awareness on emotional care for senior citizens.
It also aims to highlight the importance of understanding well-intentioned practices that might unintentionally leave
deep psychological impact, while fostering a family and community environment based on the pillars of respect, love,
and genuine appreciation for the experience and wisdom of the elderly.
She confirmed that the guide prioritises the well-being of the elderly and said, “We dedicate this guide to everyone
who understands that caring for our senior citizens is not simply a social commitment, but it is an act of awareness,
fairness, and mature emotion, one that considers dignity as something not to be granted, but to be safeguarded. It is
for those who believe that compassion is more than intent, it is deep recognition, emotional presence, and respect for
experience. It is for those who wish to be a source of reassurance, not a burden; a comforting hand, not a controlling
one. The guide is a message of love translated into daily practices that restore their rightful place, offer lasting
appreciation, and foster unbreakable belonging.”
After concluding the press conference, various events were held alongside a series of public discussions that
highlighted the key themes of the ‘Let Us Protect Our Elders with Love’ guide.
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