Page 146 - MOS PR REPORT - JULY 2025
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He added, “By analysing real-life journeys and listening to users, we aim to transform challenges
into opportunities that enhance service quality and support the UAE’s broader sports investment
ecosystem.”
The event featured interactive sessions with five private sector sports organisations, each
demonstrating the full licensing process. Attendees proposed improvements to reduce steps and
processing times while enhancing administrative integration.
The Ministry reaffirmed its commitment to transparent, user-friendly sports services and to
supporting the private sports sector as a vital part of the UAE’s development strategy.
https://www.msn.com/en-ae/news/other/ministry-of-sports-organises-second-ux-lab-of-2025-to-
improve-licensing-services/ar-AA1IWTMT
