Page 84 - Ontegra PR REPORT - March 2024

CEO Saeed Mohammed Al Qatami said: "The rebranding of our facilities management arm to
Ontegra marks a pivotal transition for Deyaar. We are heading into a new era and are firmly
focused on harnessing the power of AI and cutting-edge technologies to help us transform our
operational efficiency and service delivery."

"Today, embracing the power of digital transformation is non-negotiable – it will take us into the
future, enabling us to meet the dynamic needs of our customers in a more integrated manner.
This strategic rebranding and the introduction of innovative services are just the beginning. With
Ontegra, we are charting a course towards a future where our operations are more sustainable,
our methodologies more agile, and our services more aligned with the expectations of a digital
world," he stated.

Ontegra General manager Adnan Jabri said: "We are delighted to be making this strategic shift
as Deyaar Facilities Management transforms into Ontegra for a new future. The vision of
seamless integration of machine learning and artificial intelligence into our core business
processes marks a significant milestone in this forward-looking journey."

"This transformation is a major undertaking that impacts every aspect of the business, from
internal operations to customer relations, and is far more than a simple, strategic decision," he
added.

https://eng.urduweekly.com/deyaar-facilities-management-unveils-new-brand-identity-ontegra-to-
embrace-tech-driven-future/