Page 375 - MOET ENGLISH PR REPORT - JUNE 2025

6/20/25, 8:55 AM Shaikha Nasser Al Nowais meets with leading French travel and tourism tech companies to promote innovation in the sector - Middl…
innovative tourism models based on global best practices. It further improves quality of life
while maintaining privacy and offering outstanding tourism experiences to visitors and tourists

around the world.” H.E. emphasised the importance of increasing private‑sector investment in
digital solutions that support tourism sustainability and building an integrated digital

infrastructure that enhances operational efficiencies in tourism.

During the discussions, Her Excellency underscored the importance of strengthening

partnerships between the UN Tourism and private tourism companies to develop new initiatives

and projects that facilitate mobility and communication across countries, and improve tourism
destinations, particularly in light of challenges such as climate change and evolving travel and
tourism trends.

https://mid-east.info/shaikha-nasser-al-nowais-meets-with-leading-french-travel-and-tourism-tech-companies-to-promote-innovation-in-the-sector/ 2/2