Page 383 - MOET ENGLISH PR REPORT - JUNE 2025

6/20/25, 8:56 AM Shaikha Nasser Al Nowais meets with leading French travel and tourism tech companies to promote innovation in the sector | Web …
Her Excellency said: “Technology is a key pillar in my vision to develop a sustainable and responsible tourism sector
both regionally and globally, given its vital role in creating innovative tourism models based on global best practices. It

further improves quality of life while maintaining privacy and offering outstanding tourism experiences to visitors and
tourists around the world.” H.E. emphasised the importance of increasing private?sector investment in digital solutions

that support tourism sustainability and building an integrated digital infrastructure that enhances operational efficiencies
in tourism.

During the discussions, Her Excellency underscored the importance of strengthening partnerships between the UN

Tourism and private tourism companies to develop new initiatives and projects that facilitate mobility and
communication across countries, and improve tourism destinations, particularly in light of challenges such as climate

change and evolving travel and tourism trends.

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