Page 212 - SHARJAH AIRPORT PR REPORT - FEBRUARY 2024

2/28/24, 8:44 AM Sharjah to highlight the best of adventure, cultural riches, and natural beauty of the emirate at ITB Berlin 2024
Sharjah is set to captivate visitors from Europe and globally at the ITB Berlin, showcasing a spectrum of
seamless and integrated tourist experiences that span various sectors—from infrastructure and
transportation, highlighted by Sharjah International Airport Authority, Sharjah Airport Travel Agency
(SATA) and Air Arabia's exemplary air transport services, to environmental wonders presented by the

Environment and Protected Areas Authority (EPAA) with gems like the Sharjah Safari. Meanwhile, the
Sharjah Marine Club will highlight various marine sports and activities in the emirate.

Heritage, culture, and leisure tourism

In heritage, culture, and leisure, Sharjah's rich tapestry is unfurled by the Sharjah Museums Authority

(SMA), Sharjah Institute for Heritage (SIOH), and Sharjah Classic Cars Club, each narrating the
emirate's storied past and vibrant cultural landscape. The tourism and hospitality sector shines with the
Sharjah Investment and Development Authority (Shurooq) showcase of its portfolio, including a suite of
exclusive staycations and resorts part of the Sharjah Collection, namely Al Faya Retreat, Al Badayer
Retreat, Moon Retreat, Kingfisher Retreat, Nomad, Najd Al Meqsar Village and others.

Additionally, participants include Holidays Tours, Sharjah National Hotel, Coral Beach Hotel, Sheraton
Sharjah Beach Resort and Spa, Occidental Sharjah Hotel, Golden Sands, Golden Tulip, Lux Grand
Hotel, and TravTalk Middle East.

TRAVEL AND
TOURISM

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