Page 247 - MOE ENGLISH PR REPORT - JANUARY 2024

Throughout the Expo, our primary goal is to highlight our commitment to ensuring

the excellence of our coffee products through a range of practices. These
practices include the use of organic fertilisers, cultivating coffee beans at

elevations ranging from 3,500 to 5,000 ft., growing coffee beans in volcanic soil,
and selecting distinct varieties such as Arabica, Typica, and Geisha. Our coffee

varieties have received certification from the Jamaica Agricultural Commodities
Regulatory.”

The World of Coffee 2024 aligns with the steady expansion of the coffee industry
in the region. Market studies and analyses predict continued growth in the coffee

market in the coming years. According to Data Bridge Market Research, the
value of the coffee and Espresso drinks market in the MENA region is expected

to reach around US$1.33 billion by 2030, increasing from approximately
US$1.085 billion in 2022, with an anticipated Compound Annual Growth Rate

(CAGR) of 2.6 per cent over the specified timeframe.

https://www.msn.com/en-ae/news/other/minister-of-economy-inaugurates-world-of-coffee-2024/ar-
BB1h1sMR