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2/20/24, 10:38 AM ‘Bil Arabi’ initiative forms strategic collaborations

The initiative strives to inspire Arab youth to embrace their mother tongue, particularly in the digital realm. Image Courtesy: Mohammed bin
Rashid Al Maktoum Knowledge Foundation (MBRF)
CULTURE
‘Bil Arabi’ initiative forms strategic collaborations

To drive ongoing efforts in fortifying prominence of Arabic language

Press Release

February 19, 2024

Dubai, UAE: The ‘Bil Arabi’ initiative, launched by the Mohammed bin Rashid Al Maktoum Knowledge
Foundation (MBRF) in 2013, has continued its successful journey towards promoting the Arabic

language and encouraging its usage among the youth. With a steadfast commitment to nurturing the
linguistic heritage of the Arab world, the initiative strives to inspire Arab youth to embrace their mother
tongue, particularly in the digital realm, fostering a robust presence of Arabic content across online
platforms and social media channels.

The initiative has formed strategic alliances with entities such as the UAE Ministry of Foreign Affairs and

International Cooperation (MOFAIC), Dubai Electricity and Water Authority (DEWA), Al Ain News, Nabd,
Entrepreneur Alarabiya, TeN TV, and Alghad TV. It has also partnered with Abu Dhabi National Insurance
Company (ADNIC) and New Digital Solutions (NDS), among others, as an integral part of the MBRF’s

efforts that are aimed at elevating the position of the Arabic language across diverse sectors.

Preserving Identity

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