Page 33 - Transforming an Idea Into a Business with Design Thinking
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12 ◾ Transforming an Idea Into a Business with Design Thinking
◾◾ Build on each other’s ideas. Finally, don’t be shy in connecting different
ideas together to have better insights and solutions. Creativity is nothing
but taking ideas from one domain and applying to another.
Throughout this book, you’ll find instructions on how to run the corre-
sponding brainstorming session for each step. You’ll need to dedicate one
person from the team as the “lead” for the brainstorming session who will
facilitate the session and have the team members contribute and discuss.