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Test	3:	MVP	landing	page

HYPOTHESIS:	A	smart	bootie	is	convenient	and	easy	to	use	for	monitoring.
METRIC:	Number	of	positive	comments	TEST:	An	MVP,	with	a	video	on	a
website	DATA:	17,000	views,	5,500	shares	of	Facebook,

500	positive	comments	by	parents,
distributors,

and	research	organizations

Validated,	2	weeks,	$220
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