Page 25 - The Business Idea Factory: A World-Class System for Creating Successful Business Ideas

Glass of water technique

“Glass of water” is one of the most effective and powerful creativity techniques that exist. It’s
extremely easy to use, however it can make miracles with your ability to generate excellent ideas
while you sleep. The author of this technique is Jose Silva, who became famous worldwide by
developing a complex of psychological exercises called the Silva Method.

Take a water g lass and fill it with clean but no t bo iled water. With bo th hands, take the g lass, clo se
your eyes and look upward at a 45-degree angle. Formulate a task that you need to solve as a question.
Then, drink half of the glass of water while thinking, “This is all I need to find the solution to the
problem I have in mind.”

Open your eyes. Put the glass of water near the bed and go to sleep without talking to anyone. In most
cases you will receive an answer while you sleep in the form of a hint, insight or partial idea. Once
you wake up, immediately write down all ideas, memories and thoughts that come to mind. Drink the
second half-glass of water and thank your subconscious for the work that was done.

If you didn’t get a satisfying answer, close your eyes, look slightly upward and drink the second half-
glass of water while thinking, “This is all I need to find the solution to the problem I have in mind.”
The idea for the problem’s solution will come to you during the day. And one more thing, believe that
ideas will come to you.

You might think, “Can I use a cup instead of the glass? Can I say a different phrase while drinking the
water? Can I do this technique without water at all?” This technique works most effectively if you
do n’t chang e anything . It’s cr itical to use a g lass, it’s cr itical what yo u say, and it’s cr itical that yo u
expect ideas to co me. Fo llo w these instr uctio ns as a r itual. It wo r ks in 100% o f the cases fo r me, it
works for thousands of people who tried it, and it will work for you.

Genius inventors realize that many breakthrough ideas came to them while they slept. If you need a
creative business idea, don’t sit at your desk until late. The subconscious processes millions of
thoughts while you are not consciously thinking about the problem and sleep is a time when it works
best. Just go to bed, let your subconscious know what problem needs to be solved and in the morning
write down all thoughts that come to your head.