Page 66 - Professional Search Engine Optimization (SEO)

65 Professional Search Engine Optimization (SEO)

The user agent is the name of a web browser or the name of a search engine spider.
You can enter any user name you want, or you can select one of the usernames in the
popup menu.
If you select Google's spider in the list, IBP's Search Engine Spider Simulator will
look like Google's spider to the website. That allows you to find out if a website
returns different pages to Google than to normal web surfers (a technique with name
cloaking).
When you click the Next button, IBP will visit the web page and analyze the code. If
your web server returns an error message (or an error code), IBP will warn you and it
will not analyze your website.
If the status code of your web page is okay, IBP will display the code that search
engine spiders can see when they visit your page.

The buttons above the report preview allow you to view the report as a web
page (HTML), PDF, text or Microsoft® Word® document (the latter is only
available in the IBP Business edition).

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