Page 83 - Professional Search Engine Optimization (SEO)

Submit your website 82

7.4.3 How to create content

This tutorial will help you to create content for the different submission sites. You
can turn one piece of content into several different content types.

Step 1: Write a short article

You need content that you can submit to other websites. Start with a well written
article that contains 300-500 words. Focus on a single topic and target a specific
keyword in the article.

Start by submitting that article to article directories. Here are some tips for writing
good articles:

· Make the article headline as catchy as possible. Articles that contain "How to" or
numbers ("10 things that...") usually work well.

· Start with a short introduction. Explain the problem that you will discuss in your
article.

· Discuss several solutions to the problem in the body of the article. Keep the
paragraphs short. If possible, use bullets and sub-headings.

· End your article with a brief summary and with a call to action.

Step 2: Convert the article into a press release

If your article focuses on a single topic, it is relatively easy to rework it as a press
release. Press releases have a specific format. If you want to get maximum
distribution, your press release should have the correct format. When you have a
press release, submit your press release to press release sites.

Step 3: Convert the article into a stey-by-step tutorial

As explained in step 1, your article should offer a solution to a problem. If you article
isn't already a "How to" article, rewrite it so that you can submit it to tutorial sites.

Step 4: Convert the article into Powerpoint presentation

It's not difficult to convert a how-to article into a Powerpoint presentation. Describe
the problem on the first presentation slide and different solutions on the following
slides. If you don't have Powerpoint, use the presentation tool in LibreOffice (see step
7). Submit the presentation to slides and presentation sites.

Copyright © 2012 Axandra GmbH - All rights reserved. This work is copyright protected. Visit www.Axandra.com for more website promotion solutions.