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What is knowledge management?

       Closely related to training and development is the concept of knowledge
       management. This is the systematic and systemized gathering, transfer
       and use of the knowledge that exists within and beyond an organization. It
       is, in effect, a living library of knowledge resource accessible to all who
       need it within the organization and accessible to all genuine stakeholders.

      The background

       In the mid- to late 1990s as Japan slipped from its position of global trade
       dominance, two academics Nonaka and Tacheuchi sought ways to return
       to Japanese business a leading edge comparable to that delivered by Total
       Quality Management in the three decades following World War II. They
       suggested that the “information age” was already past and that just as
       information had to go beyond mere data, “knowledge” needed to transcend
       mere information (see page xiv). They suggested that the “tacit” informa-
       tion within a business (the ideas, creativity, beliefs, expectations, assump-
       tions and hunches of its employees), were as important as the “explicit”
       information of fact and needed to be captured and used. This initial idea
       has now developed to where the “tacit” information concerning employees
       is now widened to include the same levels of knowledge concerning cus-
       tomers, suppliers, distributors and leading businesses in other sectors.

      Business purpose of KM

       Fully applied knowledge management enables the firm to:

            n Adjust the strategy on a timely basis.
            n Anticipate and respond to important customer desires as they

                emerge.
            n Involve all stakeholders, including suppliers and distributors in the

                achievement of the strategy.
            n “Leapfrog” competition by implementing and improving on true

                “global best practice”.
            n Structure large amounts of information for use by disparate work

                teams and communities globally.
            n Accelerate organizational and individual learning.
            n Create a working community committed to “lifelong learning –

                just-in-time”.
            n Improve processes, practices and workflow.
            n Reduce costs while increasing productivity and quality.
            n Do away with perceived “information overload”.

206 Key management questions
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