Page 104 - The 7 Day Startup: You Don’t Learn Until You Launch - PDFDrive.com
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to	 build	 predictable	 revenue.	 Seriously	 consider	 offering	 a	 recurring	 aspect	 to
your	 business	 if	 you	 think	 there’s	 a	 chance	 you	 can	 make	 it	 work.	 It	 will	 often
mean	 fewer	 customers,	 but	 if	 those	 customers	 are	 one-off	 sales	 that	 don’t
contribute	 to	 long	 term	 growth,	 then	 you	 might	 be	 better	 off	 without	 them.	 If
your	 testing	 shows	 it	 can’t	 work	 and	 you	 are	 leaving	 too	 much	 business	 on	 the
table,	then	focus	on	making	sure	your	revenue	is	predictable.

To	 help,	 I’ll	 give	 you	 some	 examples	 of	 business	 models	 and	 how	 they	 fit	 the
criteria.
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