Page 86 - Benjamin Franklin\'s The Way to Wealth: A 52 brilliant ideas interpretation - PDFDrive.com
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Prioritisation	 goes	 hand	 in	 hand	 with	 organisation.	 You	 have	 to	 be
absolutely	 ruthless	 about	 which	 deadlines	 are	 critical	 and	 which	 are	 merely
desirable.	 It’s	 a	 classic	 human	 error	 to	 waste	 time	 dabbling	 on	 two	 projects
rather	 than	 focusing	 on	 just	 one,	 or	 to	 be	 distracted	 into	 working	 on	 the
more	 attractive	 one	 despite	 it	 being	 less	 urgent.

Delegating	 is	 part	 of	 prioritising.	 If	 you’ve	 managed	 your	 time	 looking
forwards	 and	 realise	 that	 you’re	 not	 going	 to	 be	 able	 to	 satisfy	 the	 demands
on	 you,	 then	 you	 may	 need	 to	 look	 to	 some	 personal	 outsourcing	 if	 you’re
still	 going	 to	 hit	 your	 goals.	 Small	 businesses,	 sole	 traders	 and	 self-made
entrepreneurs	 are	 notoriously	 bad	 at	 this	 since	 they	 tend	 to	 resent	 paying
anyone	 else	 for	 something	 they	 can	 do	 themselves.	 Often,	 however,	 this
means	 that	 while	 your	 clients	 pay	 you	 for	 a	 skill	 they	 value,	 you	 are
wasting	 your	 own	 time	 on	 skills	 they	 don’t—such	 as	 bookkeeping	 or	 admin.
We	 know	 it’s	 not	 cost	 effective,	 but	 many	 of	 us	 spend	 hours	 doing	 petty
tasks	 that	 could	 easily	 be	 batched	 up	 and	 handed	 off	 to	 someone	 else	 for	 a
fraction	 of	 the	 hourly	 rate	 we	 ourselves	 are	 worth.

   HERE’S	 AN	 IDEA	 FOR	 YOU…
   Working	 to	 a	 tight	 deadline?	 Stop	 multitasking.	 Close	 down	 your	 email
   and	 switch	 your	 phone	 to	 voicemail.	 Research	 suggests	 that	 we	 only
   manage	 three	 continuous	 minutes	 of	 work	 before	 being	 interrupted.
   Taking	 intrusive	 but	 impersonal	 interruptions	 out	 of	 the	 equation	 makes
   you	 much	 more	 likely	 to	 get	 your	 work	 done.
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