Page 204 - The Millionaire Mindset

someone who is qualified for the task, preferably an author or someone with credentials
to pull in an audience. This is important because of the way we are going to promote
this seminar. You want someone who is credible and someone whose credibility reflects
on you.41
Make sure they are willing to help you with your objectives at the seminar. You
will want him/her to endorse you, your company, and your products and help you sell the
audience.

Strategy 8-27:

Get others to pay for all expenses.

Step 3: Find Sponsors Today
For some people this part of the program is too much to believe, but trust me that is a
we have done this all over the world for all kinds of companies and all costs were covered great
by sponsors. If this is done right, this part will be a breeze. We had an entrepreneur in a day
small town in Texas sign up all the sponsors for our seminar, using this format, in about
three weeks.
Essentially what happens is you price everything out and then divide that total
price among the sponsors.

Sponsorship Kit
You will need a document to help sell the sponsors. We use a Sponsorship Kit.
Nothing too fancy, but one which answers all the questions for the potential sponsor. Here
is the Table of Contents for our Sponsorship Kit:

Table of Contents:

# 1.0 Introduction

# 2.0 Objectives of the seminar

# 3.0 Who Attends – Statistics

# 4.0 The Next Event

# 5.0 Seminar Content
# 6.0 Sponsorship Benefits
# 7.0 12 Reasons Why You Should 199
Become A Sponsor
# 8.0 How To Make This Seminar
A Success (for Sponsors)

Millionaire Sellingsponsorsismucheasierthanmostpeoplethink.TheSponsorshipKitwill
Mindsetexplain the benefits sponsors will receive, which might include benefits such as a copy of