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FALL 2024• PRINCIPLES OF MARKETING: AN INTRODUCTION • MKT 2250 •  01

                                                 Alison M. Wolfe MBA, MS, PhD, Professor


                                                               Course Outline

                                                                     Version #1, 9.02.2024



                READERS ARE  REVIEW TOPICS
                   LEADERS!           CHAPTER 19 & 20:  GLOBAL & SUSTAINABLE MARKETING

                LAST WEEK OF
                    CLASSES

                                             ”[ Team Project, POWERPOINT ®/ EXECUTIVE SUMMARY


                     Week 13          MONDAY, DECEMBER 2 (12.2)
                                      Active learning in action
                    GLOBAL             GUEST PRESENTER, NOTE:  DR. WOLFE WILL BE OFF CAMPUS WITH ANOTHER CLASS ON AN
                                      EXPERIENTIAL LEARNING CLASS SESSION, NYC
                SUSTAINABLE
                         &
                   WRAP-UP
                                      WEDNESDAY, DECEMBER 4 (12.4)
                                      Active learning in action
                                       WRAP-UP, TEAM TERM PROJET

                                                 EXPERIENTIAL LEARNING:  TERM PROJECT


                                      FRIDAY, DECEMBER 6 (12.6)
                      PART IV:
                  Extending Marketing    Active learning in action
                                      WRAP—UP, TEAM TERM PROJECT
                    GLOBAL
                SUSTAINABLE           EXPERIENTIAL LEARNING:  TERM PROJECT




                      J                 Thank you and best to you on your final project presentations!









              AMW v FALL TERM I 2024 v 09.02.2024.
              v Page 42 of 80   v
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