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FALL TERM I 2024• FASHON MARKETING• FSH MKT 3200  •  25
                                                 Alison M. Wolfe MBA, MS, PhD, Professor

              QUANTITATIVE
              TEAM CASE                                                                                 COURSE WEIGHT 24%

                          DESCRIPTION: TEAM CASE & 360° APPLICATION OF THE CONCEPTS


                Students will undertake team case assignment designed to model a real-life application of the concepts
                  reviewed in the course.  The students should be prepared to present the case to the class during Final Exams
                  Week.

                The team case provides an opportunity for each student to apply the skills and concepts discussed in the
                  course.  Furthermore, this will allow each team to present a creative marketing, educational, and professional
                  presentation.

                Upload your PowerPoint® and any additional handout materials (if applicable) to the CANVAS® folder
                  entitled, “Team Case” prior to due date/time.

                Professional business attire is expected.

                Set-up: A representative from your team should upload your PowerPoint® and any additional handout
                  materials (if applicable) to the CANVAS® folder entitled, “Team Project” prior to due date/time.

                Students will grade their own and their teammates’ contribution to the project.  A student’s project grade will
                  be adjusted upward or downward according to his or her contribution to the project. A student’s project grade
                  will be adjusted upward or downward according to his or her contribution to the project. (Please review the
                  team member evaluation form in the course outline)









                 Please refer to the detailed course outline for your team term project rubric and assignment
                 information.

















              AMW ❖ FALL TERM I 2024 ❖09.02.2024
              ❖ Page 28 of 92   ❖
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