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The Power of Emotional Connection
The latest neuropsychologic research has revealed new insights in how people make
decisions, and the important role that emotions play in both making decisions and
influencing patients. Physicians overvalue the ability of logic to change someone’s
mind. New strategies are included in these presentations that relate to the power of
using emotional connections to help patients. This includes the major role of empathy
in patient satisfaction and physician effectiveness. One thoughtful presentation delves
into the power of the placebo effect and how its understanding can help physicians
move patients forward.
Logic vs. Emotion in Doctor-Patient Communication
60 minutes. Review latest concepts of human decision-making as it
relates to doctor-patient communication.
Empathy in the Patient Visit
60 minutes. A more detailed look at empathy from the neuroscience to
the application.
Understanding the Power of the Placebo Effect
45-60 minutes. Review of the placebo effect and how it can be used
successfully in treating patients.
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