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UPDATE
                                                                                                                               UPDATE                           PLACES:
                                                                                                                         PROGRESS                               •  Whilst progress in this area has been
                                                                                                                         COACHING:                                 slow due to a lack of funding we have
                                                                                                                                                                   continued to support individual clubs
                                                                                                                         •  UK wide consultation to produce     •  Range registration has given us an accurate
               Strategic Plan                                                                                               a Coaching Plan which is now           database of archery facilities in the UK and      UPDATE
                                                                                                                            being implemented
                                                                                                                         •  Delivery of 54 coaching courses        the support that is needed to develop the
                                                                                                                            and 193 Instructor Award courses       facility stock                       PODIUM:
                                                                                                                         •  Introduction of new workshops       •  We are reviewing past activity to measure   •  Met recurve medal target by winning
                                                                                                                            for coaches and archers to             impact and will be updating our facilities   a bronze medal in the mixed team
                                                                                                                                                                   strategy in 2018
                                                                                                                            expand their knowledge                                                         competition at the World Championships
                                                                                                                                                                •  Individual club support to
                                                                                                                                                                   ontarget clubs                       •  Secured National Lottery funding from
                                                                                                                                                                                                           UK Sport for Olympic programme
                                                                                                                                                                                                        •  Exceeded all medal targets across all
                                                                                                                                                                                                           programmes, Olympic, Paralympic,
                                                                                                                                                                                                           Pathway, Compound and Field
                                                                                                                                                                                                        •  Para retained leading nation status at
               The five pillars                                                     PROGRESS COMPETITION:                               PROGRESS:                         PLACES:                       •  Pathway achieved top of medal table at
                                                                                              UPDATE
                                                                                                                                                                                                           World Championships and repeated 123
                                                                                                                                                                                                           Podium.
               of our strategy                                                      •  Carried out an in-depth consultation             •   To develop a coaching         •  To develop 50 new             European Youth Championships.
                                                                                                                                                                             places
                                                                                                                                          and competition
                                                                                       with members, gathering insight from an
                                                                                                                                                                             to shoot and ensure
                                                                                       online survey, receiving 1,500 responses
                                                                                    •  Delivered 11 interactive workshops,                system and structure               that clubs are
                                                                                                                                          that addresses the long
                                                                                       covering 2,000 miles and directly engaging         term needs of                      accessible and easy
                                                                                       with 160 archers, Competition Plan to be                                              to find
               Vision                                                                  developed during 2018                              the sport
                                                                                    •  Piloting a new rankings system in 2018
                                                                                       allowing everyone the opportunity to
                 A     chieve      G    row      B     elieve                          measure their performance against                                                                                         PODIUM:
                                                                                       the rest of the UK
                                                                                                                                                                                                                 •  To achieve our medal
                                                                                                                                                                                                                    targets for the Olympic
                                                                                                                                                                                                                    and Paralympic
               Mission                                                                                                       PARTICIPATION:                                                                         programmes for Rio
                                                                                                                                                                                                                    and Tokyo (as agreed
               Lead, grow and promote archery to                                                                             •  To bring a further 10,000                                                           by UK Sport)
                                                                                                                                people into the sport (as
               create greater value for our sport                                                                               measured by the Sport                                         PEOPLE
                                                                                                                                England Active Lives
                                                                                           UPDATE                               framework) either shooting
                                                                                                                                or volunteering across all
               Strategic Objectives                                             PARTICIPATION:                                  ages, genders and abilities
                                                                                •  Continued support through our club                                                                                PRINCIPLES:
                • Grow and sustain participation with                              development programme – ontarget – with                                 UPDATE                                   •  To provide strong and
                                                                                   over 310 clubs now involved
                   effective facilities, coaching and                           •  Focus on retention of members by improving                      PRINCIPLES:                                         effective leadership
                                                                                                                                                                                                       that is fair, balanced
                   competition strategies                                          the quality of experience, with the aim of                      •  Accreditation for the new Code of                and which inspires and
                                                                                   increasing our retention rate from 64% to 70%
                                                                                                                                                      Governance in Sport
               •  Deliver and sustain Olympic and                               •  Developed a plan which will focus on                            •  Evolved the sport structure to                   recognises everyone in the
                                                                                                                                                                                                       organisation. Underpinned
                                                                                   supporting and developing clubs, competition,
                   Paralympic targets                                              coaching and improving our customer                                ensure all areas are connected and               by a sustainable funding
                                                                                                                                                      operate effectively within a modernised
                                                                                   experience
                                                                                                                                                                                                       model achieved by
               •  Reduce the reliance on external funding                       •  Consolidation of key delivery partnerships                         infrastructure; bringing together and            diversifying our income
                                                                                                                                                      supporting both our professional and
                                                                                   such as Youth Sport Trust and EFDS
                                                                                                                                                      volunteer workforce                              streams
                                                                                                                                                   •  Developed and begun
                                                                                                                                                      implementing a
      06       2017-2018 Archery GB Yearbook                                                                                       www.archerygb.org  Commercial Strategy                                  2017-2018 Archery GB Yearbook  07
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