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UPDATE
        UPDATE                           PLACES:
  PROGRESS                               •  Whilst progress in this area has been
  COACHING:                                 slow due to a lack of funding we have
                                            continued to support individual clubs
  •  UK wide consultation to produce     •  Range registration has given us an accurate
 Strategic Plan  a Coaching Plan which is now   database of archery facilities in the UK and   UPDATE
     being implemented
  •  Delivery of 54 coaching courses        the support that is needed to develop the
     and 193 Instructor Award courses       facility stock                       PODIUM:
  •  Introduction of new workshops       •  We are reviewing past activity to measure   •  Met recurve medal target by winning
     for coaches and archers to             impact and will be updating our facilities   a bronze medal in the mixed team
                                            strategy in 2018
     expand their knowledge                                                         competition at the World Championships
                                         •  Individual club support to
                                            ontarget clubs                       •  Secured National Lottery funding from
                                                                                    UK Sport for Olympic programme
                                                                                 •  Exceeded all medal targets across all
                                                                                    programmes, Olympic, Paralympic,
                                                                                    Pathway, Compound and Field
                                                                                 •  Para retained leading nation status at
 The five pillars   PROGRESS COMPETITION:  PROGRESS:   PLACES:                   •  Pathway achieved top of medal table at
 UPDATE
                                                                                    World Championships and repeated 123
                                                                                    Podium.
 of our strategy  •  Carried out an in-depth consultation   •   To develop a coaching   •  To develop 50 new   European Youth Championships.
                                                      places
                   and competition
 with members, gathering insight from an
                                                      to shoot and ensure
 online survey, receiving 1,500 responses
 •  Delivered 11 interactive workshops,   system and structure   that clubs are
                   that addresses the long
 covering 2,000 miles and directly engaging   term needs of   accessible and easy
 with 160 archers, Competition Plan to be             to find
 Vision   developed during 2018  the sport
 •  Piloting a new rankings system in 2018
 allowing everyone the opportunity to
 A  chieve   G  row   B  elieve  measure their performance against                        PODIUM:
 the rest of the UK
                                                                                          •  To achieve our medal
                                                                                             targets for the Olympic
                                                                                             and Paralympic
 Mission  PARTICIPATION:                                                                     programmes for Rio
                                                                                             and Tokyo (as agreed
 Lead, grow and promote archery to   •  To bring a further 10,000                            by UK Sport)
         people into the sport (as
 create greater value for our sport  measured by the Sport             PEOPLE
         England Active Lives
 UPDATE  framework) either shooting
         or volunteering across all
 Strategic Objectives  PARTICIPATION:  ages, genders and abilities
 •  Continued support through our club                                       PRINCIPLES:
  • Grow and sustain participation with   development programme – ontarget – with   UPDATE  •  To provide strong and
 over 310 clubs now involved
 effective facilities, coaching and   •  Focus on retention of members by improving   PRINCIPLES:   effective leadership
                                                                                that is fair, balanced
 competition strategies  the quality of experience, with the aim of   •  Accreditation for the new Code of   and which inspires and
 increasing our retention rate from 64% to 70%
                               Governance in Sport
 •  Deliver and sustain Olympic and   •  Developed a plan which will focus on   •  Evolved the sport structure to   recognises everyone in the
                                                                                organisation. Underpinned
 supporting and developing clubs, competition,
 Paralympic targets  coaching and improving our customer   ensure all areas are connected and   by a sustainable funding
                               operate effectively within a modernised
 experience
                                                                                model achieved by
 •  Reduce the reliance on external funding  •  Consolidation of key delivery partnerships   infrastructure; bringing together and   diversifying our income
                               supporting both our professional and
 such as Youth Sport Trust and EFDS
                               volunteer workforce                              streams
                            •  Developed and begun
                               implementing a
 06  2017-2018 Archery GB Yearbook  www.archerygb.org  Commercial Strategy          2017-2018 Archery GB Yearbook  07
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