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Canadian Chamber of Commerce Members in the News

Canadian Anti-Spam Legislation: agency for expectations of providing evidence of consent At the same time, Cambridge Memorial ranks second in the
Compliance Experience Survey Results (78% agree). The result is anxiety in the marketplace, where region in terms of emergency department wait times for phy-
86% of respondents agree they are concerned about the high
sicians initial assessment. The initial assessment wait time
(November 2017) penalties associated with CASL. Interestingly, these numbers was 3.6 hours in 90 per cent of cases, which was just behind
actually increase when the results were filtered to reflect the Grand River Hospital, where the wait time was 3.4 hours. That
Concerns with CASL in the Marketplace opinions of large businesses with greater than 500 employ- 3.6 hours is down from the 3.9 hours posted in last year’s In-
Much of the anxiety in the marketplace about Canada’s anti- ees, where it might be expected that larger businesses have stitute for Health scores and down from the four-hour score it
spam law revolves around the consent model and the pen- more resources to devote to compliance efforts. got two years ago.
alties for non-compliance. In the commentary from
this survey, many respondents noted the difficul- in the region for hip fracture surgery with 98.2 per cent of pa- “We are pretty pleased with these results,” said Hett. “We put
ties related to obtaining consent to send messages. tients having a surgery within 48 hours of arriving at hospital. special focus on improving the emergency department and
More specifically, we heard concerns related to con- it’s doing extremely well.”
sumer apathy about consent, where even those who “This is something we are really proud of,” said Sandra Hett,
are open to receiving commercial electronic mes- the hospital's vice-president of clinical program and chief It also had an in-hospital sepsis rate that was lowest in Wa-
sages find it too onerous to complete online consent nursing executive. “Our emergency and surgical departments terloo Region and was below both the provincial and national
forms. rates. Further, it was ranked lowest in the region for obstetric
have really worked well together on this and in many cases patient re-admittance.
those operations are occurring within 24 hours, which is the
On consumer electronic messages, 78% of the busi- target we had set for ourselves.”
nesses surveyed agree obtaining consent is too dif- In the area of obstetric trauma with instruments, Cambridge
ficult. The number is very similar for companies in Cambridge’s hospital was no slouch in dealing in patient wait was ranked lower than Grand River Hospital, which is a much
the software business, where 66% agree obtaining times, posting the lowest time in the region. Wait times at this larger hospital, for medical patient re-admittance. It was also
consent is too difficult. below the provincial and national rates in that category.
year were 18.7 hours between when a patient arrived, was
seen by physicians, treated and released or was admitted to
The challenges with the consent model are exac- hospital in 90 per cent of cases. That time is down markedly The hospital received top marks, and was the lowest in the
erbated by the complexity and ambiguity of the from last year when patients took 22.3 hours to make their way region, for the re-admittance of patients aged 19 years and
law (84% agree) combined with a perceived lack of through the emergency department. younger. Again CMH beat both the Ontario and national rates
guidance (or unrealistic approaches) from the enforcement Visit www.chamber.ca for a complete copy of the survey. in this category. (CAMBRIDGE TIMES)

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