Page 14 - Vanessa Tate
P. 14

Being Social



         Many of our agents reach further into their communities,
         raising awareness via Facebook, Twitter and Instagram.
         With thousands of people actively engaged, it's just another
         way we work to answer community questions, promote great
         ideas, share information about the property market and, of
         course, market property.


         On average, our sellers allow 0.25% to 0.5% of the home's value towards the
         marketing campaign.


         Through our Social Media platforms we can advertise your home through a paid
         promotional advert and specifically target people who are looking to buy a home
         just like yours. We can advertise your home For Sale or advertise the Open Homes
         through this method.


         Your home could reach between 600-2000 people or more on FaceBook and
         somewhere between 200-2000 or more advert engagements.
         Advert engagements are when someone comments on the ad, 'likes' or 'reacts' to
         the ad, shares the ad and views the ad whereas advert 'reaches' is only when
         someone has seen the ad.





                                    Choosing The Right Websites For


                                    Your Home


                                     When looking for a home or property to buy most people
                                     start their searches on line because it is a quick and
                                     convenient way to filter through their interests, price ranges
                                     and needs of a home.
                                     Most commonly they will start their searches on
          realestate.co.nz and trademe.co.nz which is why we cover the cost of the standard
          listings on these sites for all properties listed with us. However each website offer
          different options to market your home, they all have different marketing packages
          and different ways to feature your home on line. Depending on your budget, how
          you want to market your home, who you want to market it to and what kind of home
          you are marketing will all depend on where you focus your advertising budget.
          If you have a large home with lots of bedrooms, extra living area, large outdoor
          areas and/or other property features you might prefer to put some money into
          Featuring your home on RealEstate.co.nz as this website allows more photos than
          TradeMe.co.nz so you will be able to show more of your home.
          If you have an average sized 3 or less bedroom home with 1 bathroom, 1 living room
          and kitchen, your photo tour shouldn't exceed the photo limit on TradeMe.co.nz so
          you wouldn't be at a loss if you wished to feature it here.
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