Page 15 - We are all Stardust- a book on human energy

Conclusion

Situation: You are asked to pitch for a new account. This is what
you might think, based on your energy level:

I’m going to lose, why even bother pitching?

The client will be stupid to choose anyone but me, my
competitors don’t know what they are doing.

I will do my best and then if I lose, oh well.
I must help my client even if I need to take a hit on my fees.
How can I support the client in achieving their goals?

How can we innovate?

At this level, there is no pitching, only manifestation of what
they desire.

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