Page 11 - CCPHP Brand Book
P. 11
CASTLE CONNOLLY
PRIVATE HEALTH PARTNERS
TERMINOLOGY CONTINUED PAGE 1 1
Incorrect term Suggested revision Explanation
• Connectivity/ navigation to more than 60,000 Top
Network Doctors Avoid using terms commonly associated with insurers.
• Roster
• CCPHP provides supplemental amenities in Cannot imply that CCPHP provides clinical or medical
Medical Services provided through CCPHP addition to the medical services provided by partner services. The physicians are doing that in their separate
concierge physicians. capacities.
Terminology