Page 21 - Ulpan Or E-Tone (03-20-18) Advanced Level

E-Tone™: Ulpan-Or Weekly News Digest

Item #4 (Advanced Level)

Static and Ben El in America

Static and Ben El’s dazzling success story takes a surprising twist to
America. The duo, who three years ago were uploading clips to YouTube

and hoping that something will catch (on), suddenly find themselves
signing a ten years and seven records contract with the enormous
production company Capitol Records, which is a Universal affiliate as
well. How was the connection between Static and Ben El and Capitol

Records made? The answer (lies) far away from here, in Los Angeles. Like
in any success story, it takes also quite a bit of luck. Here, we’ll let Haim
Saban himself tell the story, “I was on vacation, and someone sent me a

link to the song Barbie. The chairman of the biggest records company,
Universal Music, who’s also a very good friend of mine, happened to be
with me. He listened to it, he tells me, hey, this is an amazing song.”

Today they already started recording (their) two first songs in English,
Kvish HaHof and Tudo Bom. They’re keeping their small staff, including
producer Jordi, and together they’ll work with Capitol’s producer Emily

Wright, who’s worked with singers like Katy Perry and Britney Spears.
“We’ll bring our Israeli color, they’ll bring us their American color, let’s
hope we’ll come out kind of Israelicans.”

Page 21 - Edition 03-20-18

Copyrighted and owned by Ulpan-Or. Any usage, copying and distribution without express permission from Ulpan-Or is prohibited.