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Gregg Blanchard Dave Byrd
Senior Vice President of Strategy Director of Risk & Regulatory Affairs
Inntopia, VT National Ski Areas Association, CO
Gregg Blanchard is the vice president of Dave Byrd is the director of risk and regu-
Strategy for commerce, marketing, and latory affairs for NSAA. A former journalist
intelligence provider Inntopia. He is also and attorney practicing litigation defense,
the creator and editor of SlopeFillers, a Byrd handles a range of legal, risk man-
popular resort marketing blog and toolset agement, compliance, and public relations
used by thousands of resorts marketers each week. Blanchard issues that impact ski resort operations and the broader industry.
is known for his level-headed, unique perspective on marketing Byrd, who has a master’s degree in journalism, helps produce the
topics and industry trends, and he is a regular contributor to vari- NSAA Capital Watch newsletter and is a frequent contributor to
ous industry publications. He lives in Eden, Utah, with his wife and the NSAA Journal among other industry publications. A Kansas
two children, where he is a proud passholder of Nordic Valley, the native, Byrd grew up skiing at a number of Colorado resorts. He
state’s smallest ski area. is a fan of the band Radiohead, college basketball, and chicken
wings, not necessarily in that order.
Jeff Boliba
Vice President Global Resorts Pat Campbell
Burton Snowboards, VT President, Mountain Division
Jeff Boliba oversees Burton’s Experience Vail Resorts Inc, CO
Snowboarding Business Unit. Before join- Pat Campbell is president of the mountain
ing the company in 2000, he created the division for Vail Resorts. She has been
first ever snowboarding programs at Park with Vail Resorts since 1999, beginning
City Resort, Utah. Boliba has helped build as Breckenridge’s director of ski school
resort programs globally, including Burton Snowboard Academy, before moving over to Keystone as chief
The Stash, Burton Star Wars Experience, Kids LTR & Riglet Parks, operating officer in 2006, and returning to Breckenridge as COO
Playtime Featuring Disney-Pixar Toy Story Theme, and Smart Style. in 2009. Campbell grew up in New Jersey and drove west after
He has helped evolve kids’ learning gear, snowboard education, graduating from Middlebury College in Vermont. She began her
coaching, retention, and freestyle terrain. He serves on the NSAA career as an instructor with Wyoming’s Jackson Hole Ski School,
Education Committee, Terrain Park Task Force, and is on the Chill followed by a stint as ski school director at Grand Targhee prior to
Foundation Board of Directors. joining Vail Resorts. Campbell currently serves on the board of the
Breckenridge Outdoor Education Center.
Dawn Boulware
Chief Administrative Officer David Clark
Taos Ski Valley Inc, NM Associate General Counsel
Dawn Boulware holds a bachelor’s degree Aspen Skiing Company
in political science and religion from In 2017, David Clark he was promoted
the University of Redlands, Calif., and a to vice president and associate general
master’s degree in elementary education counsel for Aspen Skiing Company's four
from the University of New Mexico. She mountains after 10 years with the company.
has worked with Taos Ski Valley Inc. for more than 25 years in Clark’s responsibilities include a wide
various capacities concentrating in human resources for much range of risk management, intellectual property, construction, and
of that time. She now serves as the chief administrative officer land management. Prior to joining Aspen Snowmass, he spent 15
and secretary of the corporation, oversees human resources, the years working inside the insurance industry, with extensive expe-
administrative office, as well as B Corp certification, sustainability, rience litigation personal injury lawsuits and complex business
and charitable giving for Taos Ski Valley Inc. disputes. His pastimes include skiing, rock and ice climbing, road
and mountain biking, paragliding, kayaking, and throwing flies to
hungry trout.

CONVENTION 2019 | NSAA JOURNAL | C21