Page 35 - Introduction to Tourism

and equipment operators, as do the

entertainment, event, and transportation sectors.

The adventure and outdoor recreation sector

needs guides and group leaders. The travel trade

and tourism services sectors must have the

personnel to assist travelers as they plan their
trips and then to meet their many needs for

information and assistance throughout their travel
experiences. As can be surmised, the

performance of the many tasks identified above
requires many thousands of individuals who are

trained to perform each specialized task in an

effective and friendly manner.

But this is only the “face of tourism” that

encompasses the many service jobs for which

tourism is sometimes criticized, and even

ridiculed. Behind this face (which incidentally

provides many essential part-time and first-time

jobs for students and less-skilled members of our

society) are an extremely large number of highly

attractive career positions that require

35