Page 5 - Next Generation 2015 - Digtial Issue
P. 5
Next Generation Introduction
pocket, maritime technology has to work and focus on utilising our On the evidence available in this
not evolved significantly, or at least knowledge most effectively. timely snapshot of shipping’s next
sufficiently for the task at hand. generation, we are in a good hands.
New technologies have thus
For all the engine efficiencies, far been introduced to find new When we last looked at the rising
hull optimisation and hydrodynamic solutions to old problems, but the stars of shipping back in 2012, we
modelling, the hardware has been next generation of our industry must noted that the wider challenge for
squeezed to the point that there is find ways to overcome the inherent the shipping industry as a whole had
little more to reasonably expect from inefficiencies of our age and spur the always been its ability to attract and
it. Supersizing ships is now simply an next era into being. retain the necessary talent to drive the
exercise in diminishing returns on the industry forward.
efficiency front and for all the clever In a specially commissioned
designs out there, it is hard to escape the article for this Lloyd’s List special Well, that certainly hasn’t
feeling that we are running out of steam. supplement, the esteemed maritime changed, but the good news is that we
economist Dr Martin Stopford pins his have seen a further intake of talent at
Computers, software and hopes for a brighter future on a more the top.
applications do not make us better or tightly controlled transport system.
more innovative. They are dumb. If you The opportunities that await
put rubbish in, you get rubbish out. Better information systems, more our bright young things rest on their
automation, bigger companies, better ability to learn from the past, innovate
But therein lies strength. It forces capacity planning and a better career and deal with a new and rapidly
us to think, to set the criteria. The progression for those ashore and on evolving market that many of their
stupider the tool, the brighter the board ships are all in his vision of a predecessors would barely recognise.
master has to be, said management bright new world.
guru Peter Drucker. We wish them every success
Smart technology is a given, but and will support them every step of
Harnessed properly, technology smarter people should be our overriding the way as they change the world in
allows us to work in the way we want concern as an industry right now. surprising ways.
www.lloydslist.com | Lloyd’s List Next Generation 2015 | 5
