Page 52 - Green Builder March-April 2020 Issue

FINAL BRAND INDEX SCORES WERE DETERMINED BY WEIGHTED AVERAGES OF THE FOLLOWING THREE MEASURES:
Survey Data: How our readers ranked each company’s sustainability compared with other companies on our list.
Sentiment: Ranking in terms of how favorably consumers see the company compared with the other companies on our list.
Mentions: Ranking in terms of number of positive mentions compared with how the other companies scored.

Thermostats RANKING

OVERALL RANK COMPANY INDEX AVG SURVEY DATA SENTIMENT MENTIONS RANKING
Nest
1 Nest 2.2 1 7 3
OVERALL RANK COMPANY INDEX AVG SURVEY DATA SENTIMENT MENTIONS
2 Honeywell 2.3 2 5 2
1 Andersen 2.9 1 14 3
3 Ecobee 2.5 3 4 1
2 Pella 3.6 2 18 2
4 Bosch 4.2 4 6 4
3 Milgard 4.3 6 4 1
5 Schneider-Electric 5.4 6 3 5
4 Therma-Tru 4.5 3 6 7
6 Carrier 6.0 5 9 7
5 Jeld-Wen 4.7 3 11 6
7 Lux 6.8 7 8 6
6 Marvin 7.0 7 13 5
8 Sensi 7.0 7 1 9
7 Masonite 7.7 10 5 4
9 Vine 7.9 9 1 8
8 Weather Shield 8.5 5 16 13
Nest squeaks by. What was once a runaway is now a three-player race at the top. Nest, which last 9 Kolbe 9.4 8 10 12
year in our Readers’ Choice survey had as much market share as the next five competitors 10 Euroline Windows 10 8 1 17
combined—when measured against our weighted Index—finds itself only slightly ahead of Honeywell
and Ecobee. The latter’s name recognition tripled once Amazon threw marketing weight behind it.

Ventilation

RANKING
Panasonic
OVERALL RANK COMPANY INDEX AVG SURVEY DATA SENTIMENT MENTIONS
1 Panasonic 1.6 1 4 2
2 Delta Breez 2.7 2 6 3

3 Fantech SYSTEMAIR 3.3 3 3 4
4 Broan NuTone 3.5 5 2 1
5 Air King 4.4 4 5 5
6 S&P 5.8 6 1 7
7 Aprilaire 6.0 6 6 6

Quiet strength. Panasonic continues its reign at the top of the Ventilation category, perhaps in part
because news of the upcoming release of its Cosmos system has caught the public imagination.
The company also has a strong online e-commerce presence. Delta Breez holds its ground from last
year’s survey as a healthy, popular runner-up. Fantech has some solid numbers across the board and
might be a company to watch in 2020.

50 GREEN BUILDER March/April 2020 www.greenbuildermedia.com

39-51 GB 0320 Brand Index.indd 50 4/8/20 5:09 PM