Page 5 - FASTSIGNS Case Study Book
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Pogue Construction                                                                   CONSTRUCTION
            TruNorth Construction





















            TruNorth Construction Takes Branding in a New Direction
            The Challenge                                       awards to acrylic and mounting them in their office
            TruNORTH Construction wanted to showcase all        with standoffs. The team also installed wall graphics
            company aspects from its vehicle fleet to its job   around the office. To enhance the brand for major
            sites, while highlighting the company’s accolades,   project meetings with big clients, TruNorth’s
            accomplishments, and prospects for growth .         architectural plans were direct-printed to foam
            TruNORTH also needed to increase their business     board for better visibility and presentation. One
            visibility and showcase themselves as a bold brand   creative piece was a custom-designed dry erase
            with more recognition by communicating through      board with the calendar and the TruNorth logo
            their fleet, signs, and other marketing materials.  ghosted in the background for functionality.


            The Solution                                        The Result
            FASTSIGNS  worked closely with TruNORTH’s           TruNORTH Construction has benefited from their
                       ®
            owner to design vehicle wraps for every vehicle     brand being visible all over Hartford county. They
            in the fleet. A full range of branding solutions    have increased sales so much that FASTSIGNS is
            was designed and installed, including lawn signs,   helping them with their newest project–a two-story
            H-Frames and temporary posts and panels at          office building with 18 custom-designed offices.
            every job site. Other promotional materials such as   As an integral part of the plan since day one, they
            donation banners, magnets and more for volunteer    will provide all the signage, most importantly the
            events were designed, along with the backdrop for   monument in front of their office. With FASTSIGNS’
            the owner’s popular podcast .                       help, TruNORTH has been nominated “BEST OF”
                                                                for the past 3 years!
            To ensure the new branding was transforming
                                                                                                    ®
            every aspect of the company, even the construction   *This project was completed by FASTSIGNS  of
            equipment such as hard hats received a makeover .   Manchester, CT.
            Other services included direct-printing magazine


















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