Page 13 - The Miracle of Hormones
P. 13

magine the operations of a modern interna-
                                      tional company. Hundreds of thousands of
                                 I highly qualified people gather under the one
                               roof of this business organization, all working to-
                               ward a common goal. This company has factories,
                               production facilities, administrative centers, branch
                               offices and subsidiaries throughout the world.
                                   Imagine that the English branch of this compa-
                              ny informs the head office in America of the demand
                              trends of consumers in England; the management in
                              America, taking account of the latest consumer
                              expectations, sends a directive to the research and
                               development department in Italy; the prototypes de-
                               signed in Italy are submitted for public approval
                               back in England. The prototypes that gain approval
                               are produced in the Chinese factories of this interna-
                               tional company, and a huge world wide advertising
                               campaign is organized to introduce these new pro-
                               ducts . . .
                                    The organization outlined above must have
                                highly-ordered communication at every level.
                                Administrators, engineers, workers, advertisers,
                                 marketing officials and many others must be in
                                 constant cooperation with one another. Success
                                  depends directly on communication. Otherwise,
                                  this company could not survive in today's
                                  rapidly changing and developing environment.
                                        Now, imagine a much larger organization.
                                    The number of people that belong to this
                                     organization is far greater. Suppose that
                                     everyone in the world, about 6 billion people,
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