Page 6 - Women's Soccer Scene Issue No.17 2020-21
P. 6

Liverpool  FC  Women  are  delighted  to  announce  Matt  Beard  has
       been appointed as the club’s new manager. The 43-year-old returns
       to the Reds almost six years after leaving the club to move to America.
            Beard originally joined the club in 2012 and built a squad
       which won back-to-back FA Women’s Super League titles in 2013
       and 2014. He also presided over the club’s first Champions League
       campaign.
            After returning from his spell with Boston Breakers in the
       States, he enjoyed two years with West Ham United, including a run
       to the Women’s FA Cup final in 2019 before spending the last few
       months with Bristol City Women.
            The LFC Women’s board said Beard’s appointment followed
       a rigorous and open process which saw applications from more than
       160 candidates, with many more interviewed than normal.
            “We have great pleasure in welcoming Matt back to Liverpool Women. Of course we know
       him particularly well from his highly successful previous spell with the club and have followed his
       progress closely.
            “But this is an appointment for the future. We believe Matt’s experience and know-how can
       help the club in our quest to return to the Women’s Super League. Much hard work lies ahead and
       we believe Matt is ideally placed to lead that journey.
            “The future of the women’s game looks incredibly bright and we want to be right at the
       heart of it.”
            The  board  also  paid  tribute  to  assistant  manager,  Amber  Whiteley,  who  has  acted  as
       interim manager for the past few months and guided the team to a third place finish in the FA
       Women’s Championship.
            “Amber has impressed everybody with her calm and talented stewardship of the team these
       past few months.  Amber, our players and backroom staff team have enjoyed fine results since she
       took over as interim manager and produced a very positive brand of football. We are delighted
       that she will continue to work alongside Matt as assistant manager.”
            Beard said his return to Merseyside was “the perfect project and the perfect club”. He
       added:  “I’m  delighted  to  be  back  at  Liverpool  Women.  When  the  opportunity  arose  it  was
       something I wanted to do. I’ve always followed the club since I left, it’s close to my heart.
            “When you’re here and then you’re away from the football club you realise how special and
       unique it is.
            “I’ve never been in a city or worked for a football club where the football is the be all and
       end all to the supporters. I just can’t wait to get started.
            “It’s a fascinating football club, it’s a fascinating city. Myself and my family loved our time
       here and we’re really looking forward to coming back.”
            Despite his history with the club Beard only wants to look forward to the challenges ahead.
       “That’s the past now, we’re in a different division and times have changed. My memories from
       before are great memories and will always be with me.
            “But  it’s  about  what  I  do  this  time  and  hopefully  getting  the  club  back  into  the  Super
       League. One thing I can promise the football club and the fans is that I’ll work as hard as I can to
       get us back there.
            “I’ve come here to get the team promoted, it’s not going to be easy and it’s probably going
       to be the toughest Championship season ever.
            “But we have a good core group here and the infrastructure is there. It’s about recruiting
       the right players to improve the team and making sure we have one common goal as a group to
       achieve what we want to achieve.”
            LFC Women thanked the Football Association for their positive engagement during the
       process with the club following the Football Leadership Diversity Code, ensuring applications
       were received from as wide a background pool as possible.      Photo - Will Cheshire
        Issue no. 17 - 13 May 2021             news@womenssoccerscene.co.uk
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