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                  BRILLIANT’S                       Dividend Decision                               241


                  with unstable earning adopts dividend policy  A{Zª½g ApñWa hmoVr h¡, H$s {S>{dS>oÝS> nm°{bgr CZ H$ån{Z`m|
                  different from those which have steady earn-  H$s {S>{dS>oÝS> nm°{cgr go {^Þ hmoVr h¡ {OZH$s Am` pñWa
                  ings.  Industries  with  stable  income  are  in  a  hmoVr h¡Ÿ& pñWa Am` dmcr BÝS>ñQ´>r`m§ EH$ AZwHy$c {S>{dS>oÝS>
                  position  to  formulate  consistent  dividend
                                                              nm°{cgr à{Vnm{XV H$aZo H$s Xem _| hmoVr h¡Ÿ& gm_mÝ`V:,
                  policy. Generally speaking, large and mature
                                                              cmO© Ed§ _¡À`moa H$ån{Z`m± {S>{dS>oÝS> H$m ^wJVmZ C±Mr Xa go
                  companies, pay a reasonably good but not an
                                                              Z H$aVo hþE C{MV Xa go H$aVr h¡ EH$ H$ånZr Omo à{g{Õ
                  excessive rate of dividend. A company which
                  believes in publicity may follow a more liberal  _| {dídmg aIVr h¡, dh EH$ Á`mXm {c~ac {S>{dS>oÝS>
                  dividend policy.                            nm°{cgr H$m nmcZ H$a gH$Vr h¡Ÿ&
                      2. Attitude of  Management: The attitude    2. _¡ZoO_oÝQ> H$m ì`dhma: _¡ZoO_oÝQ> H$m ì`dhma
                  of management affects the dividend policy in  {S>{dS>oÝS> nm°{cgr H$mo AÝ` àH$ma go à^m{dV H$aVm h¡Ÿ&
                  another  way.  Some  organizations  prefer  to  Hw$N> Am°J}ZmBOoeÝg H¡$e H$mo gwa{jV aIZm ng§X H$aVo
                  conserve cash. Such an approach may easily
                                                              h¢Ÿ& Bg àH$ma H$s AàmoM ^{dî` _| CZH$s \$ÊS> H$s
                  meet their future requirement of funds but it  Amdí`H$Vm H$mo AmgmZr go nyam H$a gH$Vr h¡ naÝVw `h
                  deprives the stockholders of a legitimate re-  ñQ>m°H$ hmoëS>g© H$mo CZHo$ BZdoñQ>_oÝQ> na C{MV [aQ>Z© go
                  turn on their investment. On the other hand,
                                                              d§{MV H$aVr h¡Ÿ& Xygar Amoa, Hw$N> {c~ac Am°J}ZmBOoeÝg
                  some liberal organizations feel that sharehold-
                  ers are entitled to an established rate of divi-  `h _hgyg H$aVr h¡ {H$ O~ VH$ CZH$s \$m`ZopÝe`c
                  dend as long as their financial position is rea-  nm°{OeZ n`m©á ê$n go AÀN>r ahoJr V~ VH$ eo`ahmoëS>g©
                  sonably sound.                              {S>{dS>oÝS> H$s EH$ pñWa Xa Ho$ {cE A{YH¥$V hm|JoŸ&
                      3. Investment Opportunities: Many com-      3. BZdoñQ>_oÝQ> Am°ßÀ`y©{ZQ>rO: H$B© H$ån{Z`m± Omo
                  panies retain the earnings to facilitate planned  ßcmÝS> EŠgnmÝeZ H$mo AmJo ~‹T>mZo Ho$ {cE Am` H$mo gwa{jV
                  expansion, may feel that they may not be able  aIVr h¡ do `h _hgyg H$a gH$Vr h¡ {H$ â`yMa EŠgnm°ÝeZ
                  to sell securities for raising necessary finance
                                                              _| Amdí`H$ \$m`ZoÝg àmá H$aZo Ho$ {cE do {gŠ`y[aQ>rO
                  for future expansion. They may adopt a policy  H$mo goc Zht H$a nmEJrŸ& do A{Zª½g Ho$ A{YH$m§e {hñgo H$mo
                  for retaining larger portion of earnings.
                                                              gwa{jV aIZo Ho$ {cE EH$ nm°{cgr {ZYm©[aV H$a gH$Vo h¢Ÿ&
                      It is wise to adopt a conservative policy of  `{X EŠgQ>Z©c \$m`ZopÝg¨J _| em{_c H¡${nQ>c H$s
                  dividend if the cost of  capital involved in ex-  H$m°ñQ>, BÝQ>aZcr OZaoQ>oS> \$ÊS²>g go Á`mXm hmo Vmo {S>{dS>oÝS>
                  ternal financing is greater  than cost of inter-  H$s EH$ H$ÝOd}{Q>d nm°{cgr {ZYm©[aV H$aZm {ddoH$nyU© hmoJmŸ&
                  nally generated funds. Similarly if a company
                                                              Cgr àH$ma, `{X H$ånZr Ho$ nmg BgHo$ \$ÊS²>g H$mo BZdoñQ>
                  has  lucrative  opportunities  of  investing  its
                                                              H$aZo Ho$ cm^àX Adga h¡ Ed§ dh AnZr H¡${nQ>c H$s
                  funds and can earn a rate higher than its cost
                  of capital, it may adopt a conservative divi-  H$m°ñQ> go CÀMV_ Xa go A{O©V H$a gH$Vr h¡ Vmo dh EH$
                  dend policy.                                H$ZOd}{Q>d {S>{dS>oÝS> nm°{cgr {ZYm©[aV H$a gH$Vr h¢Ÿ&
                      4.  Regularity:  A  company  may  decide    4. {Z`{_VVm: EH$ H$ånZr CgH$s H$a§Q> A{Zª½g Ho$
                  about  dividends  on  the  basis  of  its  current  AmYma na {S>{dS>oÝS²>g H$m {ZU©` co gH$Vr h¡ Omo H$ånZr
                  earnings which may be the best index of what  Ho$ {cE `h kmV H$aZo H$s ~oñQ> BÝS>oŠg h¡ {H$ dh {S>{dS>oÝS>
                  a  company  can  pay. But  there  may  be  large  H$m {H$VZm ^wJVmZ H$aoŸ& naÝVw Am` _| H$B© n[adV©Z hmo
                  variations in earnings and so the dividend may  gH$Vo h¢ Am¡a Bg{cE {S>{dS>oÝS> ^r gmc Xa gmc n[ad{V©V
                  also vary from year to year. Some companies
                  consider regularity in payment of dividends  hmo gH$Vm h¡Ÿ& Hw$N> H$ån{Z`m± {S>{dS>oÝS> Ho$ ^wJVmZ _|
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