Page 8 - Orlaith Byrne MDP 2024
P. 8

Persona Board




                   Karim Rashid x Panasonic




                                                                                                                         Character Insight:                                         Liked Products:








































                        Christian O’Brien




                        About:

                        Christian is a 27 year old who lives in Kilkenny and
                        works full-time in Marketing and PR. His role in the

                        company often includes participating in videos
                        and photographs for the brand. Because of this,

                        Christian takes pride in his appearance and is concious
                        of always looking his best, especially when it comes to

                        his facial hair. Christian enjoys colour and loves when
                        he can use products to express his personality.


                        Hobbies:

                        Reading, Music, Drinking coffee, Photography, Old films



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