Page 10 - Ben Sweeney

BENCHMARKING

€119.00 UWELL Nunchaku
As part of my third year academic year we were
instructed to conduct a re-design of a product from €85.00 Diamond Mist Brix
one of the following sub headings;
€59.00 VooPoo Vinci X
Electrical device ( Health/Wellbeing/Medical)
Electric DIY hand tool €45.00 SMOK RPM80
Electrical office/kitchen device

€40.00 UWELL Caliburn
The objective of this project is to succesfully identify
problem areas of the selected product and provide a
design concept to remedy these issues. This project is
majorly fueled on user based testing such as; Out of €15.00 Vype ePen 3
Box Experience & User Testing.

Firstly I chose my product, the Vaporesso XROS vape *Prices aqquired from ecigstore.ie (NOV 2020) €35.00
pen which was categorized under Wellbeing category.
I have recently developed an interest in these
products as for a long time I have not been able to

quit smoking and beleive these products have a great
future ahead of them. Rise in

I was fortunate that I had two family members who usage in
had purchased this product so I gave them a set of vapes (per
questions and an opinion sheet for them to complete million)
after two weeks of use.
I then gathered three testers to test the product and
run through the OoBE from initial unpacking to using The number of vapers has been increasing rapidly - from about seven

the product. million in 2011 to 41 million in 2018.

Main Criteria: Market research group Euromonitor estimates that the number of adults
who vape will reach almost 55 million by 2021. - BBC.com
Benchmarking & SWOT Analysis
ACCESS FM
User Testing & OoBE
Re-Design Proposal

800mAh | USB Type C 2ml Tank Capacity