Page 47 - Owen Dowling

Calculation Assumptions

Year Aim% Units Year Units Cost Income (soft)

Year 1 40% 2,510 Year 1 2,510 €119.95 €301,074.50

Year 2 65% 4,080 Year 2 4,080 €119.95 €489,396.00

Year 3 6,277 €119.95 €752,926.15

Year 3 100% 6,277

Stores JD sports Footlocker Nike Lifestyle sports Adidas Total:

Quantity 771 3,000 1,096 77 1,333 6,227

Competitor Review

The aim is to be able to ood the market with our product within 3 years to the major brands in the world such as Nike and

Adidas. By doing this we would be able to make a reliable business, partnership and marketing source for other companies inter-

ested in partnerships. Other upcoming companies with a similar products would feel put o by the market as it would already be

ooded with the Guide-Tech.

With the aim to constantly improve the customers experience, this device would have regular updates with new ideas and fea-

tures to maximize the customers experience.