Page 48 - Owen Dowling

REASONS FOR SHOPPING

THE TOP REASONS PEOPLE PREFER
Share of individuals who purchased clothes (including IN-STORE VS. ONLINE SHOPPING

sports clothing), shoes and accessories Online in Great

Britain in 2020, By age and gender

In-store Online

To see and touch Convenience
Items before purchase

So I can have the product Price comparisons
Immediately

To avoid shipping costs To save time

I enjoy going to the store To avoid crowds/ other
People

I don’t want my product I can purchase products that
To get damaged Aren’t available locally
During shipping

I want to talk to To avoid salespeople
Salespeople

I don’t want my product Products are generally
Lost during shipping Less expensive
SHOPPING STATISTICS I don’t trust the security I can multitask while

I shop Online
Of Online shopping