Page 7 - Ben Sweeney
P. 7

COLOUR & MATERIAL                                                                                                              BENCHMARK PRODUCT





                                    Ideally I want                                                                                      Panasonic ES-RT37-K511
                                    to keep to
                                    Panasonic’s
                                    styling when it
                                    comes to colour                                                                                     Chosen model to base
                                    choice and                                                                                          my chosen design is
                                    materials.                                                                                          Panasonic’s ES series
                                                                                                                                        model.
                                    Depending on the
                                    later choices                                                                                       It was selected at a
                                    the product will                                                                                    mid-range price
                                    be constructed                                                                                      (£49.99).
                                    in metal or a
                                    form of plastic.                                                                                    Reasoning for the
                                    ABS and acrylic                                                                                     purchase is to
                                    will be probable                                                                                    understand the inner
                                    choices.                                                                                            functionality of the
                                                                                                                                        components to emulate
                                    A translucent or                                                                                    the manufacturing
                                    anodized styling                                                                                    methods used to create
                                    would be a                                                                                          the product.
                                    desirable choice
                                    as an hommage to
                                    Panasonic
                                    reaching out to
                                    new stylistic
                                    approaches.
                                                                                                                                     FORM



            LOGO & FONT                                                                                                              Form will be taken

                                                                                                                                     from Kenneth’s
                                                                                                                                     Modernist approach to
                                                                                                                                     re-creating every day
                                                                                                                                     products.

                                                                                                                                     The form should
                                                                                                                                     include organic curves
                                                                                                                                     with sharp edges,
                                                                                                                                     which are a feature of
                                                                                                                                     Panasonic products
                                                                                                                                     especially male
                                                                                                                                     grooming products.
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