Page 10 - Ben Sweeney
P. 10
Motives
Putting myself into the mind of Kenneth, I
assumed he would look into the function of the
product more than the aestethics of the product.
The initial product was very linear and the grips
were very plastic to the touch and generally
didnt enhance any of the sensory emotions.
With this in mind, I gutted the shaver and took
from it the bare essentials and rearranged them
in 4 different possibilities. This led to
possibilities of a smaller product, ideal for
travel, and also it presented potetenial shapes
to move forward with in the conceptual phase (see
above image)