Page 3 - Process_Book_Akanksha_Jadhav
P. 3

Content







                                                                                      Chapt
                                 er 1 
 Chapt                                         er 3
                                              er 5 
 Chapt                                           er              7
                                                                                                                                                                                                Chapt
                                                                                                                                         Pr
                                                                                                                                                                                                eflection
                                 Intr
                                                                                                                                         otype
                                 oduction                                             Definition                                         ot                                                     R
                                                                                      ement
                                                                                                                                         Intr
                                ound
                                gr Pr                                                 oblem Stat Pr                                      hodology   oduction & met                              y  Summar
                                 oject Back
                                                                                                                                         Lo
                                 R
                                 esear
                                ch  ch A                                              he Appr                                            ot w Fidelity Pr                                       Limitations
                                 ims R
                                                                                      Designing t
                                                                                                                                         otyping &
                                 esear
                                                                                      oach
                                ch and  Objectiv                                      ersonas            P                               eedback Mid Fidelity  F                                Learnings
                                 es R
                                 esear
                                 ocess Design
                                 Design Pr                                            eholder Map  Stak                                  eedback  otyping & F
                                                                                                                                         Pr
                                                                                                                                         ot
                                 Pr
                                 ocess Timeline                                       Experience Map                                     Conclusion
                                                                                      tunities
                                                                                      Design Oppor



















                                                                                                                 Chapt
                                                er 2
                                                Chapt                                                            er 4
                                                er 6 
 Chapt
                                                ch
                                                esear
                                                R                                                                 Ideation                                            ef
                                                                                                                                                                      act
                                                                                                                                                                      Final Ar
                                                                                                                                                                      t
                                                                                                                 oduction                                          Intr  Brand P
                                                                                                                                                                      ositionality
                                                e R
                                                 Intr
                                                oduction Lit
                                                view & Analysis  eratur
                                                e
                                                                                                                 User Needs                                            eting                     Mark
                                                e Analysis & Benchmarking  Competitiv
                                                                                                                                                                      eens
                                                                                                                 Ideation Stage 1 - Initial Ideation                  Mobile Scr
                                                hesis - Findings & Conclusion
                                                Synt
                                                                                                                op 3 Ideas  Ideation Stage 2 - T                      Graphic Element
                                                                                                                                                                      s
                                                oint
                                                Summar
                                                eps
                                                , Action P
                                                y
                                                xt St
                                                s & Ne
                                                                                                                 hesis
                                                                                                                 Finalised Idea & Hypot
   1   2   3   4   5   6   7   8