Page 7 - Process_Book_Akanksha_Jadhav

es
esearch Objectiv
R

vior
educe f
y seeking t
ching f
oject is sear
The pr
eraction design can r
w int
egar
ding ho
o understand user beha
ood wast
e b
or solutions r
esear
ot
hus pr
ould t
elop practicable, user
v
er
and de ed solutions. R elop a digital platf orm
o de
otyping w
ork t
ch and pr
-cent
ely w
v
ospectiv
he main pr
oblems r
vioral change int
o f
ood management and encourages beha
s t
get hat tar elating t o t he long run.

t
01
er
o unco
chers aim t
er ho
v
views, and obser
ation, r
w people or
ys, int
v
his mix
v
e
hod appr
ed-met
oach using sur
Thr
ough t
esear
, and finally
e inefficiency or wast
ood syst
e occur
em, wher
ganizations curr
or
ly deal wit he f h t om an emotional or
ent
v
e barriers fr
, obser
viors. This appr
oach aims t
en insight
onmentally friendly beha
o mor
vir
s t
o gat
practical standpoint t e en ect y dir hick, user
her t
hat ma
-driv
02
s. design concept
he r
ch findings capturing t
esear
ations, frustrations, and needs of
eat
e pr oblem stat
T
o cr
he motiv
ement
s and user personas based on t
he r
y user gr
ealities
k
e
he design solution tied t
eep t
tant t
oups. These personas w
ould become r eally impor ools during ideation t o k o t
and priorities of t he w
orld in which it e
xist
s.
03
Building and pr ot otyping a scalable digital platf or hat aff orm t
e and engaging int
ds mor
e intuitiv
ood management. The
eractions in f
e, shall enable and pr
platf orm, t her ef eatur omot xpiration tracking, sharing/donation options, and
es such as meal planning, e
e f
or
or cement. e r eedback on positiv
f
einf
04
Gr
eening beha
t
ent, int
e sustainability pr
eractiv
vior will be suppor ed long t h embedding educational cont s, and ompt
erm, along wit
f
ace so t
he user int
er
ood practices seems eff
ewar
ding, and
or
s in t
motiv
ation-enhancing element hat engaging in sustainable f t less, r
egrat
v
o e
hus r
e, t
int
y
er
da
y lif esulting in less f
ed int
e.
ood wast
05