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4. Implementation - Branding & design











                  Logo development





                  The logo development process involved brainstorming ideas,

                  and creating concepts in Adobe Illustrator, the designer                                                                                              Logo

                  wanted the logo to represent an elephant but with a level

                  of depth and connection. Many ideas were explored before

                  finalising the logo.
                                                                                                                                                       Her y
















                                                                                                                                                                Stronger together                                        Tagline









                                                                                                                                     Glyph                                     Typeface





                Herdly                            Herdly                        Herdl




                )FSEMZ                            Herdly                          Herdly















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