Page 4 - LJMU Brand Guidelines 2018.indd
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LJMU BRAND GUIDELINES


              2018




          COLOURS








        Corporate Colours                                        Undergraduate Colour Scheme                                Postgraduate Colour Scheme                                International Colour Scheme

                          Blue Pantone 281                                        Orange Pantone 021                                          Black                                                     Teal Pantone 3145
                          RGB 0/32/91                                             RGB 254/80/0                                                RGB 29/29/27                                              RGB 0/119/136
                          HEX/HTML 00205B                                         HEX/HTML FE5000                                             HEX/HTML 1d1d1b                                           HEX/HTML 007788
                          CMYK 100/85/5/36                                        CMYK 0/65/100/0                                             CMYK 0/0/0/100                                            CMYK 100/4/28/20


                          Grey (black 80%)                                        Blue Pantone 281                                            Magenta                                                   Blue Pantone 281
                          RGB 87/87/86                                            RGB 0/32/91                                                 RGB 230/0/126                                             RGB 0/32/91
                          HEX/HTML 575756                                         HEX/HTML 00205B                                             HEX/HTML e6007e                                           HEX/HTML 00205B
                          CMYK 0/0/0/80                                           CMYK 100/85/5/36                                            CMYK 0/100/0/0                                            CMYK 100/85/5/36

                          Cyan                                                    Grey (black 80%)                                            Turquoise                                                 Grey (black 80%)
                          RGB 0/159/227                                           RGB 87/87/86                                                RGB 80/188/188                                            RGB 87/87/86
                          HEX/HTML 009fe3                                         HEX/HTML 575756                                             HEX/HTML 50bcbd                                           HEX/HTML 575756
                          CMYK 100/0/0/0                                          CMYK 0/0/0/80                                               CMYK 65/0/30/0                                            CMYK 0/0/0/80

                          White                                                   White                                                       Grey (black 80%)                                          White

                          RGB 255/255/255                                         RGB 255/255/255                                             RGB 87/87/86                                              RGB 255/255/255
                          HEX/HTML ffffff                                         HEX/HTML ffffff                                             HEX/HTML 575756                                           HEX/HTML ffffff
                          CMYK 0/0/0/0                                            CMYK 0/0/0/0                                                CMYK 0/0/0/80                                             CMYK 0/0/0/0







          This is Liverpool                                                                                                   DISCOVER WHAT
                                                                                                                              MASTERS STUDY
          John Moores University                                                                                              CAN DO FOR YOU

          A PIONEERING MODERN                                                                                                 LJMU POSTGRADUATE
                                                                                                                              OPEN DAY
          CIVIC UNIVERSITY                                                                                                    11am-3pm 16 March 2018
                                                                                                                              Register at: ljmu.ac.uk/pgevents  My dream is to work in the English
                                                                                                                                                 Premier League and the experience
                                                                                                                                                 and knowledge I am gaining here is
                                                                                                                                                 exactly what I need
                                                                                                                                                 Mario Artukovic, Strength and Conditioning MSc

                                                                                                                               TAKE THE NEXT STEP
                                                                                                                               20% alumni fee discount/international
                                                                                                                               scholarships available *
                                                                                                                               with postgraduate study at LJMU
                                                                                                                               FUNDING AND ADMISSIONS POSTGRADUATE ROADSHOWS 12.00-1.30pm
                                                                                                                               5 February   James Parsons Building, Peter Jost Upper Lecture Theatre
                                                                                                                               7 February   John Lennon Art and Design Building, Lecture Room 1
                                                                                                                                                       2018
                                                                                                                               * subject to eligibility, see ljmu.ac.uk
                                                                                                                             PGrad Postcard Jan18.indd   1  23/01/2018   14:48
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