Page 332 - Catalogue de formation 2018 - 2020
P. 332

AIRLINE LEADING PRACTICES & COST REDUCTION
                         STRATEGIES





            Objectifs

              • Review the leading practices of successful airlines from both the low cost
               and network carrier sectors
              • Learn to incorporate necessary procedures to maintain a viable cost reduction
               program within your organization





            Benefits
              • Analyze the low-cost carrier business model, including its strengths
               and weaknesses
              • Study lessons learned from successful airlines; examine their models
               and strategies to understand how they compete in the market
              • Determine the impact of global economics on your Airline’s cost base
              • Focus on the cost management, revenue generation strategies, and competitive
               techniques that are relevant in today’s marketplace
        IATA



            Course content
              • Airline Industry Overview
              • Low-cost Carrier Model
              • Revenue Management and Cost Strategies
              • Customer Propositions : competing by differentiation and brand leverage
              • Changing-the-model versus starting-from-scratch : experiences and lessons





            Designed for
              • Financial Cost Control Managers
              • Commercial, Operations and Marketing Managers








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